How to Choose the Perfect Bathrobe for Your Guest Rooms
25th October, 2025
Because comfort is in the details — and your guests notice everything.
When a guest wraps themselves in a bathrobe, it’s more than just a post-shower ritual — it’s a moment of indulgence, a tactile memory of their stay. At Soft Touch Linens, we believe the right bathrobe can elevate a guest’s experience from pleasant to unforgettable. But with so many options — waffle or terry, cotton or bamboo, shawl collar or kimono — how do you choose the perfect robe for your property?
Let’s break it down.
1. 🎯 Define Your Guest Experience Goals
Before selecting a robe, ask: what kind of experience are you curating?
- Spa-like luxury: Opt for plush terry robes with a shawl collar and generous length.
- Home-away-from-home comfort: Lightweight waffle robes offer a relaxed, cozy feel.
- Climate-conscious stays: Breathable blends suit warmer regions or eco-minded guests.
Your robe should reflect your brand personality — whether it’s minimalist, indulgent, or heritage-inspired.
2. 🌿 Choose the Right Fabric
Fabric affects everything: feel, durability, drying time, and laundering.
| Fabric | Feel | Benefits | Best For |
|---|---|---|---|
| Turkish Cotton | Plush, absorbent | Quick-drying, durable, luxurious | Upscale hotels, spas |
| Bamboo-Cotton Blend | Silky, breathable | Eco-friendly, hypoallergenic | Eco-conscious properties |
| Poly-Cotton Blend | Lightweight, durable | Cost-effective, easy care | High-turnover stays |
Soft Touch Linens offers all three — each rigorously tested for hospitality-grade performance.
3. 🧵 Waffle vs Terry: Texture and Function
- Waffle Weave: Lightweight, fast-drying, ideal for spa settings or warmer climates.
- Terry Cloth: Thick, ultra-absorbent, perfect for post-bath lounging or colder seasons.
Many properties stock both styles to suit seasonal needs or guest preferences.
4. ✨ Design Details That Delight
Small touches make a big impression.
- Collar Style: Shawl for classic luxury, kimono for modern minimalism.
- Length: Knee-length for practicality, full-length for drama and warmth.
- Pockets & Belts: Functional touches that guests appreciate more than you think.
- Embroidery: Subtle branding adds elegance and memorability.
We offer custom embroidery services — perfect for boutique hotels and guest houses.
5. 📏 Sizing & Stocking Strategy
- Offer a range of sizes — M, L, XL — and consider unisex fits for simplicity.
- Keep extras on hand for unexpected needs or VIP upgrades.
- Include robes in your upsell strategy: “Premium Room with Robe & Slippers.”
6. 🧼 Care & Longevity
Hospitality robes must withstand frequent laundering without losing softness or shape.
- Look for double-stitched seams and pre-shrunk fabrics.
- Choose robes that hold up to commercial laundering.
- Include care instructions in your welcome materials — guests love thoughtful touches.
🛍️ Ready to Elevate Your Guest Experience?
Explore our curated bathrobe collection — designed for elegance, durability, and guest delight. Whether you run a boutique hotel, a countryside B&B, or a luxury spa, we’ll help you find the robe that fits your brand and your guests.
SoftTouchlinens.co.uk